441902 - Advertising clerk

Advises companies and organizations on their advertising strategy development and advertising-related issues, which encompass a broader strategic perspective.

Main activities

* collects, evaluates and presents data on target market and customers to facilitate strategic development and feasibility studies;
* presents his ideas and concepts to creative team members so that they can suggest alternatives, solutions and better versions;
* asks appropriate questions and listens carefully to identify consumer expectations, desires and needs related to products and services;
* communicates with advertising agencies by transmitting marketing plan objectives and specifications;
* describes and compares possible product and service alternatives that customers could choose in order to convince them to make a decision that would be beneficial both to the company and the customer.

Characteristic competences

* neatness and organization;
* good communication and interpersonal skills;
* analyzing and organizing information according to certain criteria;
* collectively discuss ideas;
* identify buyer needs.